Image via Wikipedia Controlling parking space is essential to ensure a consistent throughput of traffic to your business location.  Contrary to popular belief, providing free parking does not increase customer walk-in traffic and in fact, more usually decreases walk-ins because of non-availability of parking space – your largest area is typically utilized by people by [...]

Offering customer parking facilities has long been viewed as essential for attracting customers to your business, and especially for retail outlets.  Offering free parking is not the end of the story however, because “free” parking comes with a cost to your business and if you are not controlling who is using this service, and especially [...]